Know your
business,
run it better.

Simple Genius gives business owners a proven process for figuring out where they’re going, what’s standing in the way, and what to do next.

Experience taught us the Process.

Trent Hiott
Trent Hiott
Mark Combs
Mark Combs
40+ years
Combined business experience
Multiple
8-figure exits
Companies built, grown and sold

Trent Hiott and Mark Combs spent years building, operating, growing, and exiting companies together.

Over time, they experienced the same challenges business owners face every day: unclear priorities, difficult decisions, missed opportunities, growing complexity, and the weight of knowing the biggest decisions ultimately came back to them.

They lived the pressure themselves. They learned from it. And they turned those hard-earned lessons into something repeatable.

The Simple Genius Process.

Today, the Process is delivered by Simple Genius and built on the lessons Trent and Mark learned doing it themselves.

Do you have clear direction?

If not, let’s align you and your business to where you actually want to go.

  1. Conversation

    Where are you trying to go as an organization? We start there.

  2. Plan

    We make a plan that keeps you moving, day by day, in the direction you want to lead your organization.

  3. Execute

    While you execute the plan, we stay alongside you. Supporting you and cheering you on.

The Simple Genius Process

  • Helps owners see clearly
  • Decide what matters
  • Keep the business moving toward where they want it to go

Get started here.

Free Consultation

Latest Founder Insights

See what yourcompetitorsare up to.

Your competitors are making moves every day.

  • New hires.
  • New offers.
  • New products.
  • Pricing changes.
  • Positioning changes.

We’ll take a look at what’s happening, pull out what matters, and send you a free competitor report straight to your inbox.

Track your topcompetitors for free.

Tell us about your business and your top competitors.

About you
Your company
Only what is public. Paste one URL per line.
Your competition

We will research your business and the competitors you chose and send your personalized report to your email. Built from publicly available information.

Have something you’reworking through?

We’ll start there.

Free Consultation